When you think of Google, you might be wondering why they recently forked out 1.6 billion to buy out a company that wasn’t even making a profit? That company was YouTube, and Google purchased them largely because it saw the potential of video advertising and the growth of video streaming users on the internet.

Today’s Online Market: More than 1 Billion Users
Number of Emails Sent Daily: More than 33 Billion
Less than 1% of People have experienced video email
Less than 1% of websites utilize streaming video on demand

Email has surpassed TV and Print as the preferred method of Communication.

According to US-based firm eMarketer, spending on video ad advertising is predicted to rise to almost $3 billion by 2010.